The multi-channel challenge
As customer communications move to multi-device targets like smart phones and tablets, many organizations find their legacy solutions inadequate.
In the same time optimization of IT platforms, reduction of costs as well as obsolecence of solutions highlight migrations initiatives.
The older systems—often outputting print formats like Postscript or PDF—or mainframe based, simply cannot handle the new environments. Nevertheless, the shift to a modern, multi-channel Document Output for Customer Communications Management (DOCCM) systems can be daunting. Not only are documents stuck in legacy formats, but it’s vital to keep the investment, education, content integrity, and understanding of the current business environment intact during any migration. Additional challenges include continuing business operations while changing to a new platform system, accurate migration of existing content repositories, templates, and resources—and keeping down the overall cost of the initiative.